The “Atlante dell’infanzia” by Save the Children is a volume that depicts the living conditions of children and young people in our country.
For several editions, we have created an accompanying video for the publication, which the client has used for various communication and public relations activities.
Save The Children
Atlante dell’Infanzia, Explainer Video
Client
Year
2022
This is the process that led us to the creation of this video:
- To establish the visual identity of the project, we brought Save the Children’s style to life in video format.
- We used the technique of animated infographics to simplify and convey some of the themes of the publication.
- Together with the client, we selected the voice talent and recorded the voice-over.
- As always, at this stage of the project, we meticulously refined every part of the video to ensure it was both clear and engaging.
The client
Save the Children is an international organization that advocates for children’s rights, improving their education, health, and protection.
It operates in over 100 countries, providing aid in situations of emergency and poverty.
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Play Video Factory has been collaborating with Save the Children since 2019, creating strategic video content for social media channels and other platforms.
It has contributed to key projects such as the Annual Report, the “Atlas of Childhood at Risk,” and various field videos to support children and adolescents. Some works have been translated into English for global distribution. The company provides comprehensive services, from creative concept development to filming, editing, photography, and motion graphics, consistently demonstrating reliability, creativity, and high-quality standards.
Nicoletta Ianniello, Content Coordinator Save The Children
Players
Creative Direction
Ilaria Santi
Copywriting
PJ D’Ambrosio
Art direction & Motion Design
Paolo Orlandi